Harvard Business School attracts women by ‚peeking‘

„Harvard Business School is starting a new program to attract women with the very ironic and unintentionally suggestive name of Peek.

It’s been more than 50 years since Harvard Business School started admitting women, yet the elite institution is still figuring out how to best attract and support them. Its latest effort: a recruiting program targeting women’s colleges — places that are not traditional feeding grounds for the male-majority business school.

The program, announced earlier this month, is called Peek. It offers rising juniors, seniors and recent graduates from women’s colleges the opportunity to read and discuss four HBS case studies in class taught by top HBS faculty members, along with chances to meet students and alumnae. About 50 to 70 prospective students will pay $500 for their stay in June.“  –   Read more: